Supporting context
Founder advisory
Start with the product decision and its operating constraints.
My role Independent founder and product advice.
The experience
You may have a product idea without a clear first customer, or customer interest without a workable cost to serve. Those are connected questions I can help structure before the roadmap expands.
Start with one decision
We would begin with the decision you need to make: a first customer, an offer, a delivery model or a route to market. I would separate observed evidence from assumptions, compare the options against your constraints and identify the next useful test.
A possible output is a short decision brief recording the question, evidence, choices and test. It is a proposed working method, with scope determined by the actual engagement rather than a guaranteed package.
My background combines founding UrbanKhet with lending and B2B platform work. Independent advisory topics have also spanned FMCG, energy and carbon-credit ventures. The linked operating cases show the founder and product experience I would bring to the discussion.
A hypothetical working sample
Imagine a household-subscription product deciding between a fixed weekly pack and custom orders. In a working session, I would compare the customer need, available supply, packing effort, delivery density and evidence of willingness to reorder.
The output could be a comparison of the options and a small test of the uncertain assumption. This is an illustrative method sample, not a past client engagement, adopted recommendation or promised result. No example prices, margins or performance figures are assumed.
Sources & technical detail
Original artifacts, detailed tables and source notes.